Run and created by two passionate people, Sara & Mikołaj, Zao is roasting coffee locally in Szamotuły, brewing it, educating about it, and celebrating it.
The journey starts with a small red coffee fruit. Each fruit, and later each coffee bean is different. Zao embraces the journey and uniqueness of each coffee they roast.
Traditional outfits for maidens and wives inspired the labels of two local blends: Szamotulanka (a woman from Szamotuły) and Siekierka (literally: an ax, metaphorically: a very strong coffee).
The visual identity was created at Rebell Studio, where I was responsible for the logo, the blobby illustration style, drawing illustrations and choosing typography. After going freelance I continue to work with Zao on their brand, creating new labels and designs.
Photos: Zao Coffee